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How AI manages CPG’s couponing budgets more efficiently

Retailers, brands and couponing providers share a common challenge: how to best manage a limited promotion budget and prevent overshooting it when offering coupons to consumers? While the cost of distribution can be easily calculated, the cost of discounting (aka redemption) is difficult to predict. During...

Tech.Awards 2018 – And the winner is…

...still to be announced. But Retail Week has published its shortlist of finalists for the Tech. Awards which are part of the two day Tech. festival in September 2018 in London celebrating great innovations in retail technology. SO1 is proud to be chosen as one...

The grocery tech landscape 2018

Helping retailers grow with the latest technology The grocery retail market is becoming more and more digital- and data-focussed, attracting solution providers to offer innovations and new use cases. In order to not lose the overview, the recently published Grocery Tech Map 2018 can help...